Working with Shine Hair Care to release their first collection of natural haircare product was thrilling. Its an organic haircare line targeting 4b and 4c natural hair textures. We developed a formula rich with natural ingredients and prioritized ethical processes.
The brand launched: Ayurvedic hair oil, moisturizing leave-in conditioner, shampoo, and hydrating Aloe water hair spray. The products were designed to address the pressing problem of finding effective haircare products for type 4b and type 4c hair.
The packaging reflected the brands dedication to functionality. We sourced reusable plastic containers in regular shapes, that can appeal to the target customer base – Gen Z and Millenials. The result was increased recognition on social media, massive sales on launch day, and organic influencer marketing thanks to our expertise.
